Why are New Balance Shoes so Expensive?

New Balance is a renowned brand known for producing high-quality footwear. Their shoes often come with a higher price tag compared to some other brands, but this blog post aims to shed light on the reasons behind the premium cost and why New Balance shoes are worth the investment.

Why are New Balance Shoes so Expensive?

New Balance shoes command a higher price due to their commitment to quality materials, innovative technologies, and craftsmanship. The brand’s focus on sustainability, customization options, and domestic production in the USA contributes to the premium cost. The durability, performance, and diverse range of styles justify the investment in New Balance shoes.

Reasons for New Balance Shoes’ Higher Price
1. High-Quality Materials
2. Innovative Technology
3. Made in the USA
4. Customization Options
5. Sustainable Practices
6. Longevity and Performance
7. Extensive Range of Styles

New Balance shoes are expensive due to their focus on using premium materials, incorporating advanced technologies, supporting domestic manufacturing, offering customization, promoting sustainability, delivering durability and performance, and providing a wide array of styles to cater to diverse consumer needs.

  1. Materials and Craftsmanship: New Balance prioritizes using top-notch materials and superior craftsmanship. From premium leather to advanced synthetic fabrics, every element is carefully selected to ensure durability, comfort, and performance.
  2. Innovative Technology: New Balance invests heavily in research and development, incorporating innovative technologies into their shoes. Features like ENCAP, Fresh Foam, and ABZORB provide superior cushioning, support, and responsiveness, contributing to the overall performance and longevity of the shoes.
  3. Made in the USA: A significant portion of New Balance shoes is manufactured in the USA. Domestic production entails higher labor and manufacturing costs, reflecting the brand’s commitment to supporting local economies and ensuring ethical manufacturing practices.
  4. Customization Options: New Balance offers personalized shoe customization, allowing customers to tailor shoes to their unique preferences and requirements. Customization incurs additional costs but ensures a truly bespoke product.
  5. Sustainable Practices: The brand’s dedication to sustainability may influence pricing. New Balance actively works towards reducing environmental impact, utilizing eco-friendly materials, and supporting responsible manufacturing practices.
  6. Longevity and Performance: New Balance shoes are engineered for durability and performance. Their ability to withstand wear and tear over extended periods often justifies the higher upfront investment, as they tend to outlast cheaper alternatives.
  7. Extensive Range of Styles: New Balance caters to diverse consumer needs with a wide range of shoe styles. From athletic performance shoes to lifestyle and fashion footwear, the brand offers options for various activities and occasions.


Are New Balance shoes worth it? New Balance shoes are worth it due to their quality, durability, and performance, making them a reliable investment for comfort and support.

What is special about New Balance shoes? New Balance shoes stand out for their innovative technologies, sustainable practices, and customizable options, offering superior comfort and performance.

Which is more expensive, Nike or New Balance? The price can vary depending on specific models, but generally, New Balance shoes are perceived as more affordable than Nike.

Why do podiatrists recommend New Balance? Podiatrists often recommend New Balance for their supportive features, cushioning, and ability to accommodate orthotic inserts, promoting foot health.

What is the lifespan of New Balance shoes? The lifespan of New Balance shoes can vary depending on usage, but typically, they last around 6 to 12 months with regular wear.

Who wears New Balance? A diverse range of people wear New Balance, including athletes, fitness enthusiasts, and individuals seeking comfortable and supportive footwear.

Do people still wear New Balance shoes? Yes, New Balance shoes remain popular and continue to be a preferred choice for many due to their quality and style.

Is New Balance a premium brand? While New Balance is known for its quality, it caters to various price ranges and offers options for different budgets.

Are New Balances good for standing all day? Yes, New Balance shoes with adequate cushioning and support are suitable for standing all day, promoting comfort and reducing fatigue.

Are New Balance as good as Nike? New Balance and Nike both offer excellent footwear, but the better choice depends on individual preferences and needs.

Is New Balance a good brand of sneakers? Yes, New Balance is highly regarded for its comfortable and supportive sneakers, making it a reputable brand.

Are New Balance shoes bigger? New Balance shoe sizing can vary between models, but some people find them to have a slightly wider fit compared to other brands.

What are the best shoes for someone on their feet all day? Apart from New Balance, other comfortable options include Brooks, Asics, and Skechers with proper support and cushioning.

Why are New Balance considered old man shoes? This perception might stem from some classic New Balance models being associated with older demographics. However, the brand offers a diverse range of styles suitable for all age groups.

What shoes do chiropractors recommend? Chiropractors often recommend shoes with good arch support and cushioning, such as New Balance, Brooks, and Saucony.

How often should I replace my everyday shoes? On average, it’s recommended to replace everyday shoes every 6 to 12 months, depending on wear and tear.

Can you return New Balance shoes after wearing them? New Balance has a satisfaction guarantee policy that allows returns within 45 days, even if the shoes have been worn.

Can New Balance shoes get wet? While New Balance shoes can handle light moisture, prolonged exposure to water may affect their durability and performance.

Why was New Balance sued? New Balance has faced lawsuits concerning false advertising claims and trademark disputes in the past.

Is New Balance Made in USA? Some New Balance shoes are made in the USA, but not all. The brand maintains both domestic and overseas production.

What are celebrities’ favorite shoe brands? Celebrities are known to favor various shoe brands, including Nike, Adidas, and New Balance.

Do celebrities wear New Balance? Yes, some celebrities are spotted wearing New Balance shoes, adding to the brand’s popularity.

What city made New Balance popular? New Balance gained popularity in Boston, Massachusetts, where the brand’s headquarters is located.

Did New Balance used to be cheap? In the past, New Balance was considered more affordable, but over time, the brand has expanded its offerings to include premium models.

Is there a fake New Balance? Like many popular brands, New Balance has experienced counterfeit products, so it’s essential to buy from authorized retailers.

Is New Balance real leather? Some New Balance shoes use genuine leather, while others utilize synthetic materials. The materials vary based on the model.

Is New Balance good for arthritis? New Balance shoes with sufficient support and cushioning can be beneficial for individuals with arthritis.

What do podiatrists think of Skechers? Podiatrists have varying opinions on Skechers, with some praising their comfort, while others suggest more supportive options like New Balance.

Can you wear New Balances with jeans? Yes, New Balance shoes pair well with jeans, offering a casual and stylish look.

What shoe brand is comparable to New Balance? Brands like Brooks, Asics, and Saucony offer shoes with similar comfort and support comparable to New Balance.

Do New Balances fit like Air Forces? The fit of New Balance shoes may differ from Air Force sneakers, so it’s essential to try them on for the best fit.

Do New Balance shoes have good cushion? Yes, many New Balance shoes feature excellent cushioning to provide comfort and shock absorption.

How do you break in New Balance shoes? Breaking in New Balance shoes involves gradually wearing them for short periods to allow the materials to adjust to your feet.

Why is New Balance 550 so popular? The New Balance 550’s popularity may be attributed to its retro-inspired design and endorsement by celebrities.

What size do New Balance fit? New Balance shoe sizes typically range from US size 4 to 20, with half sizes available for a more precise fit.

How do you stretch out New Balance? To stretch New Balance shoes, you can use a shoe stretcher or wear thick socks while applying gentle pressure.

Do New Balance run bigger than Adidas? Shoe sizing can vary between brands, but some people find New Balance to run slightly bigger than Adidas.

Why are Birkenstocks good for feet? Birkenstocks provide excellent arch support and promote foot alignment, making them beneficial for foot health.

What type of shoes are worn the most? Sneakers are among the most commonly worn shoes due to their comfort, versatility, and style.

What is the most popular feet type? The most common foot types include flat feet, neutral arches, and high arches, each requiring different levels of support.

Is New Balance a dad shoe? Some classic New Balance models have been associated with “dad shoes” due to their vintage appeal, but the brand offers modern styles for all age groups.

What are the dad shoes? “Dad shoes” refer to chunky, retro-style sneakers that have become fashionable in recent years.

What sneakers do orthopedic doctors recommend? Orthopedic doctors often recommend supportive and cushioned sneakers from brands like New Balance, Brooks, and Asics for foot health.

Why do chiropractors move your feet? Chiropractors may examine foot movement to assess posture, alignment, and potential issues affecting the spine.

What shoes are most likely to cause back pain? Shoes lacking proper support and cushioning can contribute to back pain. Wearing shoes like flip-flops or high heels for extended periods may increase the risk.

Is it OK to wear the same shoes every day? It’s generally not recommended to wear the same shoes every day, as it can cause excessive wear and odor. Rotating shoes allows them to air out and extend their lifespan.

When should you throw away shoes? Shoes should be replaced when they show signs of significant wear, such as worn-out soles, flattened cushioning, or discomfort.

Should you wear the same shoes all the time? Wearing the same shoes every day may lead to premature wear and tear, making it beneficial to rotate between different pairs.

What is not returnable on New Balance? New Balance has specific return policies, and some items may not be returnable if they are marked as final sale or personalized.

How long does it take to break in New Balance shoes? The time to break in New Balance shoes varies depending on the model and individual comfort, but it usually takes a few days to a couple of weeks.

Why do my New Balance shoes smell? Foot odor in shoes can result from bacteria and sweat build-up. Regularly airing out and cleaning shoes can help prevent odor.

Do you have to break in New Balance shoes? Breaking in New Balance shoes helps them adapt to your feet, but it’s not always necessary, as some models offer immediate comfort.

How do you clean smelly New Balance shoes? To clean smelly New Balance shoes, you can use mild soap, warm water, and a soft brush to gently scrub the insoles and exteriors. Allow them to air dry.


While New Balance shoes may be more expensive compared to some competitors, the premium price is justified by the brand’s commitment to quality, innovation, and sustainability.

The investment in a pair of New Balance shoes not only delivers superior comfort and performance but also reflects a conscious choice to support ethical and responsible manufacturing practices.

When considering the long-lasting durability and performance of New Balance shoes, the higher price tag becomes a worthwhile investment for footwear that you can trust and rely on.